Meet the client: Modern Retail

At WriteMeThis, we’re proud to show off our clients, in the same way they’re proud to show off the content we create. Here’s a sneak peek into our work with retail publication, Modern Retail.

The challenge

Modern Retail’s goal was to be seen as industry leaders and provide regular, inspiring content for their audience of retail decision-makers.

The solution

WriteMeThis created regular SEO optimised blog posts, covering retailers’ most commonly searched for topics.

To create maximum value for readers, a content strategy was designed to cover every key topic in depth. Holly also sourced experts from the retail industry and collaborated with them to give unique insights.

A variety of long-form and short-form content formats were used to engage readers and organically grow the number of subscribers. This included themed ebooks and weekly newsletters to keep Modern Retail’s audience of more than 10,000 subscribers up to date.

What Modern Retail had to say

Rob Gamage, Director of Modern Retail, said: “I highly recommend Holly. She’s a great writer, she’s reliable, and she’s just an all-round fantastic person to work with! Holly has produced a great quantity and quality of work for us and we’re really happy with what she’s delivered.”

See the content

Here is a selection of content created by WriteMeThis.